About

Multidisciplinary Product & Design Leader with a proven record of driving digital transformation at scale across global platforms, financial services, consumer products in highly regulated environments. Brings a strong product mindset grounded in human-centred methodologies, translating complex business, operational, and regulatory challenges into clear, scalable, and high-impact digital solutions. Experienced in delivering integrated, omni-channel experiences that align user needs with organisational objectives, while enabling long-term business growth and competitive advantage.

Driven by a passion for advancing innovation at scale, working closely with cross-functional teams to translate strategic ambitions into actionable product and design outcomes. Specialises in shaping high-impact product and experience strategies that balance user needs, commercial goals, and technical feasibility. Proven in building lean, scalable product and design operations informed by data, behavioural research, and agile delivery, spanning discovery, inclusive ideation, and execution. Regularly facilitates teams to move beyond transactional delivery toward creating emotionally resonant, socially responsible, and outcome-driven experiences.

Background in Multimedia & Information Technology with a strong understanding of software development, system architecture, and modern technology ecosystems. Highly effective at bridging product, design, and engineering, and experienced in leading design functions and partnering closely with product and engineering teams across both startups and multinational organisations. Brings cross-industry experience spanning digital advertising, venture capital, e-commerce, automotive, entertainment, telecommunications, and most recently, serving as a well-rounded contributor to digital innovation within a global corporate and institutional bank.

Expertise include: product and experience strategy, guiding organisations through opportunity framing and solution orientation, lean and scalable design processes from research and insight synthesis to ideation and experience mapping, facilitation of inclusive, multi-disciplinary collaboration, stakeholder and executive influence, and designing for organisational change in complex, regulated, and high-growth environments.